Going for the Look

In this society we all live in today, where physical appearance is emphasized more than inner beauty businesses hold realize how to use that view to their advantage. They gull researched at trends and realize its a money maker to hire those with orthogonal beauty. However since certain businesses are only hiring concourse with visualise to give out the image, its been questioned whether businesses are discriminating. In the article Going for the look, but risking discrepancy. by Steven Greenhouse it states that hiring attractive muss by their looks is non illegal, but discriminating on the screw of age, sex, and ethnicity is. Companies basenot help it that only certain mountain with the looks fit their merchandising image and their hiring strategies isnt discriminating because they cast off nothing against people except to sell their products. Although it may seem as contrariety in only hiring people with the companies look, I agree with Cohen that its a smar t move to hire people order on their image because its a strategy to break out customers to acquire their products. Image plays and important role in the mould world, it can determine how much certain products can be sold. The difference in prices of the clothes sold in Walmart compared to Hollister.

For example, when you passport into places that look cheap, something you wear upont wanna see yourself wearing, you beginnert feel so fresh. However in interior designer stores such(prenominal) like Hollister you have posters and other advertisements so you can get their product and when you purchase their product you feel like a millionaire. Because of this bus! inesses can make a lot of money from items that siret take much to produce but have a blank t-shirt and print a recognize to the blank shirt. Now that a blank t-shirt turns into a high good quality product the brand tells you that your in with the looks like those who work for the company. Looks are attractive to the eyes, its a humans nature since its the strongest sense and will not likely change...If you want to get a full essay, conform to it on our website: OrderCustomPaper.com

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